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Segmentation Chart

Segmentation Chart - And what different types or bases can a researcher use? Market segmentation is the practice of dividing your target market into approachable groups. Segmentation is the process of taking a broad market and breaking it into various groups. Market segmentation is a marketing concept which divides the complete market set up into smaller subsets comprising of consumers with a similar taste, demand and preference. Market segmentation divides a broad target market into smaller, more defined groups of consumers who share similar characteristics, needs, or behaviours. Learn what customer segmentation is, why you need it and the different types and strategies you can adopt to effectively reach customers and increase revenue. Market segmentation is the practice of grouping customers together based on shared characteristics — including demographic information or common interests and needs. What is market segmentation and why is it important in marketing? In this article, we discuss what segmentation is, the different types of market. Segmentation is a strategy that allows you to identify and connect with your core audience.

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